How to connect your store, marketplaces and couriers into one efficient system

E-commerce without chaos? It’s possible and easier than you think!

When you work in e-commerce, sooner or later you encounter the same problem: your store has its own rules, marketplaces their own integrations, and couriers yet another set of procedures. Add order processing, inventory updates, and shipping documentation to the mix, and suddenly you find yourself stuck in operational chaos instead of growing your sales. Fortunately, there is a simple and proven solution that helps you regain control over all your sales channels. We’re talking about Base.

What is Base and why does it work?
Base (formerly known as Baselinker) is an integration system that connects your online store, marketplace accounts (like Amazon, eBay), courier services, and warehouse into one coherent environment. In practice, this means you can manage all orders from a single panel, without logging into multiple systems or copying data between them.

Thanks to its extensive library of ready-made integrations and open API, Base connects to hundreds of services and systems, enabling automation at every stage: from publishing offers, through order fulfillment, to issuing documents and handing parcels over to couriers.

What do you gain by connecting everything in one place?
The biggest benefit is saving time and eliminating repetitive errors. Instead of copying customer data into the courier panel, it just takes one click. Instead of updating stock levels separately in your store and on Allegro, the system does it automatically. Instead of printing invoices, packing parcels, and checking if everything adds up – you have all the information in one place, in real-time.

BaseLinker allows you to automate over 90% of your daily operational tasks. This means your team doesn’t waste time on routine work, and your company can grow without proportionally increasing headcount.

Integration is easier than you think
Many business owners fear that implementing such a system will take weeks of work, cause complications, and cost a lot. But Base is a tool that can be up and running in just a few days – with ready-made plugins for popular store and marketplace platforms. Partnering with an experienced implementation partner further shortens the launch time and ensures everything works as it should.

At CREHLER, we support companies in planning, implementing, configuring, and optimizing their work with Base. We help automate order processing, unify customer communication, and connect different systems into one coherent tool. All to make e-commerce efficient, not burdensome.

Start by organizing your processes
If you already have an online store, sell on marketplaces, and use courier services, but your order handling feels like a game of “who won’t make a mistake” – it’s time to connect it all into one efficient system. See how much you can regain: time, energy, and peace of mind.

Contact us to find out what integrated e-commerce can look like in practice. Base is an excellent tool for scaling your business.

BaseLinker implementations with CREHLER – one partner, full integration
At CREHLER, we combine technology with your company’s real processes. As a Base implementation partner, we design cohesive sales management systems: integrating online stores, marketplaces (Allegro, Amazon, Kaufland), and courier services into a single, transparent panel that simplifies daily order handling.

We tailor the implementation to the scale of your business – from simple integrations to advanced configurations with ERP, warehouse systems, and B2B e-commerce solutions. We minimize errors, automate processes, and reduce order processing times by up to 50%.

Tired of switching between systems? Want to unburden your team and regain control over your sales? Let’s talk – we’ll show you how Base with CREHLER truly streamlines daily e-commerce operations.

CREHLER
16-07-2025